Sunday, July 16, 2006

Fiyta: One "Watch Time" Missed

Fresh off Shenzhou 5: Yang Li Wei, China's first taikonaut, wearing his Fiyta Chronograph, China's first watch in space, on his left arm. Speculation about the contents of his big gray lunchbox with hose attachment are beyond the scope of this blog. Well, actually not, so if you have a guess, stick it in the comments.





I commented a few days ago about Watch Time's article on "Watches in Space" (June, 2006), the most comprehensive write-up I've seen so far on the topic. However, they notably missed covering the:



--Fiyta Chronograph


Perhaps the Fiyta is too low-rent for the lofty, Patek-scented atmosphere of Watch Time.

Perhaps the unique and distinctive dial failed to make its functions clear to the editors. I know I'm baffled as to the purpose of all those freaky extra hash marks and colors, other than to remind me of the ceiling of a Swedish smorgabord buffet my family would eat in while traveling on vacation sometime during the foggy 70s.



Fiyta now makes a line of watches that are marketed as having met with some kind of blessing from the Chinese space agency. I've never seen one in person, but the current versions are supposedly halfway decent, on-par with a good Poljot or so. These are what the taikonauts are apparently wearing now. Bottomline: the recent versions aren't completely laughable. Which can't be said of the 2003 version...

It's a real shame that the 2003 version is such a tacky piece of unmitigated
rubbish. After all, the "first" always has more fame, collectibility, and, for the maker, profit-making potential. Every WIS knows what the first watch on the Moon was, but who can name the second?

So by outfitting Yang Li Wei with a cheesy timepiece too nasty to be sold respectably in even the skeeviest flea market, let alone be seen in public wearing, Fiyta has proven they have the business insights of, well, a government-owned factory, when it comes to knowing what it takes to make a long-term watch brand. Bravo, Fiyta. You tossed tens of millions of dollars in lost revenue over the upcoming years into the mulcher.

The Fiyta Chronograph is therefore deemed worthy of inclusion in the Famous Watches list, not just for having been worn during a historic space journey, but for also representing one of the most moronic horological business decisions in a decade.

While I might consider owning or acquiring one of the recent versions, I'll never buy the junky 2003 edition, although apparently you can get them in Limited Edition collector's sets.

Pilotswatch has a good article that dissects the shockingly chintzy innards of the 2003 version.

Gack.

Hopefully I'll regain my appetite in time for brunch,

DD


9 Comments:

Blogger Alex said...

Dear Webmaster,

My name is Alex and I run TimeBooth.com (wrist watch website that gets over 30K unique visitors monthly, gets daily updates and provides its visitors with different kinds of information as wrist watch videos, watch brands history, wrist watch price comparison & more).

I am looking for web sources to cooperate with at the moment and I consider your famouswatches.blogspot.com to be a very nice blog closely related to my audience.

I would be pleased to propose you to be added to my TimeBooth.com directory and in exchange I would greatly appreciate a link back from you.

Please, take a look at TimeBooth.com and let me know what you think. Feel free to contact me:

Email: timeboothman@gmail.com
ICQ: 494-048-811.

Thank you.
Sincerely,
Alex Tapper
http://www.timebooth.com

3:44 AM  
Anonymous Anonymous said...

His "big gray lunchbox" is a portable air conditioner ( cooler) for his spacesuit. You should be able to find pictures of all ( at least the early ) Astronauts and Cosmonauts carrying such a device on their way to the launch pad.

6:32 AM  
Anonymous Dirk Nannes said...

Your article sounds good, but would also like to share a link of similar website for vintage watches with easy to navigate and user friendly GUI.

2:01 AM  
Anonymous Anonymous said...

i hope this watch withstand all the pressure it will get when out in space. i guess pretty hard to find such a watch that would last all the tests it will face.

Where To Buy Luxury Watches

1:04 PM  
Anonymous Burberry Watches said...

Finally - the first website that allows the small man to link. Until now I saw all major competitors buying a lot of commercial, and I am always mad I can't compete with that. And no, only because they have more money it does not make them better - we sell the same products good lord :)
Anyway, thank you for letting me link. :D [url=http://www.scheron.com/burberry-watches]Burberry Watches[/url]

7:12 AM  
Anonymous Fiyta Phils said...

Fiyta is not just about the SPACE WATCH AND THE DAKAR RALLY, you can actually check fiyta website at fiyta.com.cn or the blog of fiyta-ph.blogspot.com to know more about the FIYTA WATCH BRAND

1:07 AM  
Blogger Jhon Staphen said...

Great information His "big gray lunchbox" is a portable air conditioner ( cooler) for his spacesuit. You should be able to find pictures of all ( at least the early ) Astronauts and Cosmonauts carrying such a device on their way to the launch pad.Thanks for sharing.........

11:29 PM  
Blogger ubaid sheikh said...

Buy online Tommy Hilfiger 1791084 watch in USA.
http://www.theclassywrist.com/

1:40 PM  
Anonymous essay writing service in the uk said...

These watches are really amazing and scientists also wore it in space. It is a great success of the company who is always releasing the best models. Everybody wants to buy these watches.

2:50 AM  

Post a Comment

<< Home